Should I be using business manager?
The platform is more suitable for those large businesses that have too many things going around. Business Manger does require at least one main page and advertising account. For entrepreneurs who don’t know how to use it properly shouldn’t be using this complex and overwhelming tool. However, startups and small ecommerce businesses can think of business manager if the goal is to target customers for campaigns. You can use business manager if you relate to any of the following.
● When your business has several pages to track with huge staff.
● When your enterprise targets vast range of clients with multiple pages and ad accounts.
● When your venture advertises in various geographical locations with different time zones.